It’s that time of year again, when cruise lines and river cruise lines offer super incentives and sales for wave season. We’ve gathered some of the best deals for you and your clients to peruse, arranged by cruise segment and cruise line.
Editor's note: This article was last updated on March 5, 2025.
Ocean Cruising
Azamara Cruises
Azamara Cruises home is offering up to $1,000 in onboard credit per stateroom on select 2025 sailings through Feb. 28, plus more than $4,500 in added value, including complimentary amenities.
Carnival Cruise Line
As part of its Travel Agents Rock! advisor loyalty program, Carnival Cruise Line is running a Book More, Earn Big promotion for agents to gather up to 1,000 bonus Loyalty Rocks! Points, which can be redeemed for travel incentives, gift cards and Carnival merchandise. Advisors will also earn more points with increased bookings and gain additional entries for an exclusive early-access trip to Celebration Key. The promo is running through March 12, 2025 at www.GoCCL.com.
Celebrity Cruises
Celebrity Cruises has unveiled savings up to 75% on second guests, plus additional savings of up to $600 per voyage.
Celestyal Cruises
Celestyal Cruises introduced savings of up to 50% on 2025-2027 itineraries through Mar. 16, with three-night Greek Islands cruises starting at $389 per person. Plus, the line is offering a bonus onboard credit of up to $100 per person on select sailings and a free cabin upgrade on certain departures. For advisors, the line is providing a $50 bonus commission for booking certain three- and four-night cruises and up to $100 for certain seven-night sailings.
Costa Cruises
Costa Cruises has a We Miss Summer campaign running through March 14, 2025 to get up to $200 onboard credit per cabin ($100 per person double occupancy) on certain Mediterranean and northern European cruises.
Cunard
Cunard is offering two wave season promotions. Treat Yourself, On Us can be booked through March 26 for most cruises between June 2025 and March 2027, offering onboard credit of up to $800 per stateroom. The Enjoy It All promotion, also bookable through March 26, is available for select stateroom categories on Alaska, Caribbean and Panama Canal cruises onboard Queen Elizabeth from June 2025 to September 2026. The offer comes with unlimited Wi-Fi, a drinks package and alternative dining or Champagne afternoon tea for $60 per person, per day.
Explora Journeys
Explora Journeys is featuring reduced 10% deposits and up to $1,000 in destination experience credits per suite through Feb. 28.
Holland America Line
Holland America Line's (HAL) Start Your Journey Sale, running through Feb. 28, features balcony upgrades, reduced deposits, free kids’ rates and fares from $129 per person daily, with up to $400 in onboard credit for early bookings by Jan. 31. There is also a $25 deposits on select voyages.
Additionally, the cruise line has partnered with Wheel of Fortune during "Cruise Week" (Jan. 13-17, 2025) with a weeklong sponsorship on the show. Throughout the week, the episodes will feature a different HAL destination each day, with several cruise giveaways and a number of HAL prizes incorporated into the segments.
Margaritaville at Sea
Margaritaville at Sea has announced 60% savings on all fares with free third and fourth guests, plus up to $300 in onboard credit. Bahamas cruises start at $99 for two guests, while Caribbean sailings begin at $199 for two.
MSC Cruises
MSC Cruises has launched a 40% discount promotion running through Feb. 24, with kids sailing free as third/fourth guests on select cruises, though MSC Yacht Club staterooms are excluded.
Norwegian Cruise Line
Norwegian Cruise Line is offering a Kids Sail Free promotion for all Caribbean, Bahamas and Bermuda cruises sailing October 2025 through 2026. Guests must book by March 7.
Paul Gauguin Cruises
With Paul Gauguin Cruises' Take Your Sweetie to Tahiti special, new bookings made through Feb. 14 feature a $500 shipboard credit per stateroom, a welcome bottle of Champagne and a chocolate treat. Travel advisors also receive a $250 gift card.
Princess Cruises
Princess Cruises' Come Aboard Sale delivers up to 40% off cruise fares through Feb. 28, with $99 deposits and free cruises for third and fourth guests. British Isles cruises start from $1,749, while Mexican Riviera voyages begin at $649.
And with Princess' "Sail and Save" offer, cruisers can save up to 50% with third and fourth guests sailing free, plus up to $500 in onboard spending. The sale is available for cruises to Alaska, the Caribbean, the Mediterranean and Canada/New England, and is bookable through April 1.
Royal Caribbean
Until March 31, Royal Caribbean is running two promo code offers: 60% off second guest using "BOGO60" and Kids Sail Free using "KSF."
Silversea
Silversea is providing savings of up to $5,000 per suite through Feb. 28 on more than 500 voyages with reduced 15% deposits.
Seabourn
Seabourn's Sail of the Year event features up to 15% savings on select voyages, reduced deposits and up to $1,000 in shipboard credit per suite through March 4.
Sea Cloud Cruises
Sea Cloud Cruises is offering up to 65% savings on 30 select Caribbean and Europe sailings through March 31, with a four-night "Taster Cruise" between Barcelona and Nice starting at $2,150 per guest.
Star Clippers
Star Clippers is offering air credits and complimentary onboard beverage credits on its three tall ships when guests book a cabin in categories two through six by March 31. A three- to six-night cruise earns cruisers a $150 air credit per person and a $150 beverage credit per cabin; a seven- to nine-night sailing earns $200 air credits and a $200 beverage credit; and cruises of 10 or more nights offer $250 air credits and $250 for beverages.
Variety Cruises
Variety Cruises is offering incentives for agents and clients alike. Customers can take advantage of a Cruise Into Bliss offer until February 3, 2025 for discounts up to 20% off or a zero single supplement. And with an expanded Sell Three & Sail Free promotion, advisors can achieve a free cruise for two after selling three cabins on certain itineraries. Each complimentary sailing can be taken as a familiarization trip or sold or utilized as a promo for their clients.
Viking
Viking’s Explorers’ Sale includes special fares starting at $1,999 per person and up to free international airfare on select itineraries, as well as a $25 deposit for all sailings. Additional savings for new and returning guests are also available. The offer can be applied to river, ocean and expedition voyages when booked by Feb. 28.
Viking has also announced a Spring Sale for March, with the following opportunities:
- River: discounted or free international airfare and $25 deposits
- Ocean: reduced fares, discounted or free airfare, $25 deposit
- Expeditions in the Great Lakes or Antarctica: reduced fares, discounted or free airfare, $25 deposit
Virgin Voyages
Virgin Voyages is offering travelers an 80% discount on the second passenger, plus up to $300 in drink credits across 100-plus destinations.
River Cruising
AmaWaterways
AmaWaterways is offering free two- to four-night land packages on select 2025-2026 European sailings, or a discount of up to $2,000 per stateroom through March 31.
CroisiEurope
Europe-based CroisiEurope is offering clients up to 50% off on a range of river cruises across Europe, Africa and Southeast Asia. Additionally, solo supplements will be waived for single-occupancy cabins on select cruises, and travelers can get up to 40% off Cruise & Stay Programs on select itineraries. For 2026 cruises, clients will receive up to 15% off in all destinations.
Riviera Travel
For January and February, Riviera Travel is offering 50% off 2026 river cruises and up to $1,000 savings on 2025 river sailings, plus as low as $200 per person deposits for group bookings. Additional agent incentives are a $50 gift card per cabin reserved on seven-night cruises and a $100 gift card per cabin reserved on 10+ night voyages at this link.
Through March 31, Riviera Travel is offering savings of up to 50% on all 2025 and 2026 departures; a complimentary superior drinks package; free shore excursions; onboard spending money of approximately $105 per person; and special savings for solo travelers. Extra perks for travel advisors include a $50 gift card for seven-night river cruise bookings and a $100 gift card for bookings of 10 nights or longer.
Scenic Group (Emerald Cruises and Scenic Luxury Cruises & Tours)
Scenic Group's Wave of Savings includes two-for-one fares, free airfare on select itineraries and suite savings up to $3,000 through Feb. 2.
Expedition Cruising
Atlas Ocean Voyages
Atlas Ocean Voyages is providing up to 30% savings — reaching $10,000 per stateroom — and up to $600 in onboard credit on select 2025 expeditions through Feb. 3.
HX
HX Expeditions is offering $4,000 off select 2025-2027 sailings with its See the World promotion, running through March 31.
The line has also launched a sale on 2025 voyages to Alaska, Antarctica, Greenland and Svalbard, available until March 17.
Quark Expeditions
Quark Expeditions' Triple Bonus Event offers an exclusive pre-cruise package valued at up to $3,500, available on all Arctic 2025 voyages in Svalbard, Norway. The offer includes a $1,500 flight credit, a free charter flight and hotel package and Priority Pass membership (for airport lounge visits). Travel advisors who book Arctic 2025 expeditions through Jan. 31 can also receive a $250 gift card from Quark.
Editor’s Note: This article was generated by AI, based on multiple press releases. It was reviewed by a TravelAge West editor.
